Key Elements To Consider When Setting Up Your Website’s Domain Name

Domain name registration pertains to the process of converting a domain name to IP addresses on the Internet. An official organization, the Domain Name System, manages these processes by working with top-level domains and controls domain policies.

For individuals and organizations venturing into e-commerce, web domain registration is the first step that should be prioritized. This is because a domain name is something through which people can easily identify your website and contact you.

If you’re in the process of buying and setting up a domain name for your business, below are some of the most important factors you have to consider:

The country domain for your business. A website’s domain name suffix such as.com, .co .us, etc., is used to decrypt which geographical version of Google the search results should appear in. Websites that use a .com, .org, or .net domain are not country specific and hence, the Web server’s location is used to ascertain the exact location of the website. The country domain is an important factor to consider because a web server which is located in a particular country that is hosting a website focused on getting visitors located in another region of the world is going to take much longer. If the website is hosted locally, the loading time will be faster. The location of your web host and the country in which your domain is local to are both important to the success and popularity of your website so consider these 2 before deciding what your domain name itself will be.

The actual domain name for your business. To choose the right domain name, do some online research on the topic or business that your site focuses on. This is an important step to take since your final domain name could potentially be a keyword in searches conducted by potential visitors or customers. Once you have chosen a good domain name and you are sufficiently sure that it isn’t being used, you will have to verify that the domain is available for you to register. You can do this by using a “whois” search engine.

The web domain’s commerciality. Commerciality is a commonly used term in the Internet industry to describe something with commercial value. If the domain name you register pertains to something that can be sold or marketed, then there is a high chance that it will sell for a greater price. As such, a domain name that is related to a popular product would be more valuable than a domain name that is just related to a funny phrase or a personal opinion. When registering a domain name, it pays to think of the long-term benefits you can gain in addition to the short -term ones.

Why Choosing a Domain Name Is Not As Hard As One Might Think

In my case choosing the title of my first book was a much harder exercise than picking a domain name for my web site in 1997. As a writer who has learned to trust my instinct a lot more than other things the name ‘italk4u.com’ came instantly to mind. It was available and registered within 24 hours. Since then others have gone down the same path and put up domains with similar titles.

The main thing is what you want that domain to do for you. If you are registering names to flip sites it is a lot different to developing one with information along the lines of one’s expertise. On the other hand, business sites usually follow the business name and they are usually available if unique. Some adjustment may be required if others have a similar name.

Along with the ‘.coms’ there are also ‘.nets’ and also others that may be followed by your country’s id. For instance, in Australia we have ‘.com.au’ and that makes a lot more titles available than would otherwise be.

My area of expertise is spirituality and research into the origin of language and religion. This allowed me to highlight it on domains with other names, such as mountaintalk.net. This fits the fact that speaking on the Internet is a lot like talking from a high mountain so the rest of the world can hear it.

Picking names that best suit the individual is not difficult if one follows some rules. Don’t try to be smart with the name and simple titles are always more appealing. One doesn’t want to deflect from the message by complicated numbers and other things that are hard to remember.

Follow these guidelines and enjoy your time on the net. One can easily build up friendships and write emails, blogs, and articles to support your work. In the end it does pay off.

Productive Domain Names – 5 Steps for Make Money With Domain Names

Productive domain names are crucial if you want to make a real success of your online business enterprise. When it comes to productive domain names, there are 5 steps that you can take to make more money with domain names. By following these suggestions, you will be on your way towards a more profitable online business enterprise not only today but into the future as well.

1. The most productive domain names are those domain names that include key search terms that are associated with your business enterprise. Search engines assign “more points” (as a manner of speaking) to those websites that have productive domain names that contain relevant keywords. Therefore, when you select a domain name, you should pay attention to SEO and related issues in regard to the domain name.

2. It is also important for a productive domain name to be interesting and appealing. Consumers actually do respond to domain names on many levels. They are more apt to visit a website that has an appealing domain name than one that has a less attractive moniker.

3. Once you come up with an ideal domain name, waste no time in reserving that domain name. There are innumerable instances when someone else will snatch up a domain name merely to drive up the cost of such a domain name and make it more expensive for you to purchase the domain name.

4. When considering productive domain names, you might want to consider multiple domain names for your business enterprise. This will allow multiple avenues of access to your website operation.

5. Finally, keep in mind that there are experts who specialize in assisting people in developing meaningful, productive domain names for websites. You might be well served engaging the services of such a professional.

How to Value a Domain Name OR How to Appraise a Domain Name

The worth, price or value of a domain name can scope anywhere from couple of dollars to millions of dollars. The real challenge is how to evaluate the actual price of a specific domain name or how to calculate the website worth. There are unexpected and sudden news all the time about some companies are paying thousands of dollars for a domain name which is highly relevant to their business and company name. The considerable deficiency on the argument of people that don’t think that domains play an important role on the success of websites lies on the supposition that web surfers will bookmark or subscribe to a given website right after visiting it.

There are couple of important things and true techniques for appraising a domain name, you should look at when trying to evaluate and it include:

  1. The length of the domain, the shorter the domain is, the more it will cost. Because when domain name is short, it is easy to spell, remember and descriptive or brand able. Your domain should not contain hyphens and numbers and for me it should be with.com extension.
  2. One, two or three word domain names are much valuable than the others (Now a days, it is impossible to find a three word domain name with.com or.net extension). So, domains with very few words value the most.
  3. Websites that have been around for a long time in the search engines rank better, and so this increases their value. However, most sites that have been around for a long time aren’t for sale, so convincing the owner might take even more money.
  4. If we collect information from the start (August 6, 1991, first website went online) then most commonly, oldest and popular domain name had 7 or 8 characters and 2 words. Now, approx. 85% domain names having.com extension. Remain percentage having .net, .org, .biz and specific extension related to country names. Three to seven percent contains number or dash with their domain names. So, for me.com extension worth more than others.
  5. If the domains names that are difficult to spell, have non-alphabetic characters, are extremely long, or difficult to type in are not going to be worth more as compared easy to spell and easy to type domain names. Moreover, if you have already purchased a domain name with the extension or top-level domain (TLD) like.com, .net, .org, etc. can’t be changed once you own the domain.

What we can do to improve domain’s value?

Domain names were discover to make it easier for people to access websites, so it’s important that your domain is easily understandable.

  1. Does the domain sound good?
  2. Will people know how to spell it after hearing it?
  3. Is it easy to remember?

Any confusion that your domain causes will negatively impact how much others are willing to shell out.

Now, the most important thing is, what we can do to improve the domain value is the same as what you do to improve your website’s value right now before you sell the domain. It is compulsory, get more customers visiting your website. The more popular your site is, the more valuable the domain will become.

Definitely, if users or customers are eligible to find the website in search (Google, Bing, and Yahoo) there will be more visitors so, improve website’s SEO. For search engine optimization (SEO) you can find different solution like, on page and off page SEO. Increase the content as well, the more content you have on your website the more pages there are for people to visit. Now a days, social media is one of the powerful source to get more traffic on your website. Write more and more blog or article, for this purpose find the guest blogging websites and spread your thoughts or products around the world but one thing you should keep in mind, it’s important that your words are easily understandable.

If you are looking for a fixed formula to calculate exactly what your domain is worth then, unfortunately, you are out of luck. Appraisal services can agitate out a number based on a complex set of criteria, but there is much more to domain names than algorithms and search rankings. A domain exists in the wider context of the online and offline worlds and all of their complexities and refinement will play a part in how much interest there will be in your domain.

Wondering how to value domain names?

There are couple of rules about what makes a domain more valuable. Most people who are looking to buy a domain want to buy one that is already successful and most people on the web define success on page views and customers.

To calculate your domain’s value, you eventually need to understand who your prospective customer are;

  1. From which industry they are belonging?
  2. Is website important for their business?
  3. How applicable is your domain?

A domain is only as valuable as someone is willing to pay for it, so knowing what related domains are priced at, how sought after your domain is, and how much too reasonably expect a buyer to pay will help you arrive at the right number.

Top Five Domain Name Selection Criteria

When it comes to picking a domain name for a business website, there are a number of criteria that can be used to measure candidates. Picking an appropriate domain name is important as the domain name is central to a company’s online identity. A deliberate and well thought out domain name can have lasting benefits for a business such as building a positive brand and generating repeat traffic. Once a domain name is registered, a business is immediately invested in that domain name since it will exist in web links that drive search engine rankings, directories that drive web traffic, included on business cards, signage and other promotional materials. This article provides the top five criteria to be applied when selecting and registering a strategic domain name for a business website.

The first criteria, which can also be viewed as a prerequisite, is to find a domain name that is available. Since domain names unambiguously identify a business online much like a phone number does offline, domain names must be unique. Many of the shorter, more desirable domain names are already in use and have a great deal of worth. These include Insurance.com, Business.com, Cooking.com and Diet.com There are lots of free tools provided by domain name registrants and web hosting companies to determine if the desired domain name is available and to suggest variations when the desired domain is already taken. It is also good practice for companies to search the online US trademark database to ensure that a potential domain name is not a registered trademark for some other business. Believe it or not, there are known instances where businesses had to surrender domain names they registered which were later discovered to violate trademarks of other companies, even though the trademark owners had not previously registered the domain name.

The second domain name selection criteria is to find a name that is related to the business name, the brand or industry. If the business has an established brand identity, then the choice of domain name should be the brand name, if available. Some of the largest ecommerce sites fall into this category, namely Amazon.com, ebay.com and craigslist.org. Their domain names are their brand names which were established over the years. However, if a business is new and does not yet have an established, widely-recognized brand identity, the domain name selected can benefit if related to the business focus. Examples of this kind of domain name include PRWeb.com, EzineArticles.com and emarketer.com, though it is unclear to the author whether these currently well-established brands were built before or after their domain names were registered. Either way, a prospective visitor can look at these domain names and get an idea of the business focus of the registered owner. Having a domain name aligned with business focus can also assist with SEO (Search Engine Optimization) and increase visitors referred to the business website from search engines.

The third domain name selection criteria is based on the old adage, “less is more.” In other words, it is best to select a domain name that is as short as possible while taking into account the other selection criteria. Many suggest that ten characters or less is ideal. This can be quite a challenge with so many domain names already registered and in use over the last decade and a half. To make matters worse, many investors registered domain names for the sole purpose of markuping them and reselling them prior to their use. This practice, known as domain name parking, is based on speculation of high demand and motivated buyers for certain domain names. That said, there are still plenty of available domain names that are ten characters or less for those willing to be creative. Having a short domain name benefits the website address by reducing the number of misspellings, making it easier to remember and able to fit on business cards, stationery and signage.

The fourth domain name selection criteria is to register.com suffixes whenever possible. Most Internet users assume that commercial entities will have domain names that end in.com as opposed to.net,.biz,.tv,.us,.info, etc. Many looking for the website of a well-known company or brand will add “www.” to the company or brand name, then append “.com” to the end in attempts to navigate directly to the website of interest. Some businesses will select a popular brand or company name as their domain name “root” but register it with one a non-.com suffix since the.com domain name is already registered by the brand owner. While this approach may yield “free” traffic, conversion rates of visitors to customers will be very low as these visitors will usually abandon the website feeling misled. The same principle applies to selecting a domain name using a misspelled brand or company name.

The fifth and final domain name selection criteria is what I call “The 3Rs” – easy to Recite, Recognize and Recall. Random strings of numbers and letters make good system passwords, but horrible domain names. They are difficult to remember and nearly impossible to guess. This applies to acronyms that represent unknown brands. This is especially relevant when providing a website address to radio audiences or presentation listeners. A good domain name will enable advertisers and presenters to recite a website address to potential clients and customers who will hear and recognize the website address, then recall that address next time they are online. Domain names with word components that can be spelled in multiple ways such as “ad”, “add”, “two”, “to”, “too” should be avoided as listeners will be prone to misspell the website address when attempting to reach the business online.

Carefully selecting and registering a strategic domain name is an important step in launching an online business identity. Businesses will benefit from selecting wisely as domain names, once registered, will quickly find their way into countless materials, partner links and search engine indices that become expensive to update if changes are required. Applying these top five domain name selection criteria will enhance online identity, increase website traffic and make it easier for customers and prospects to connect with your business.

Free Domain Name Registration

What is a domain name?

In 1990s, a domain name was a simple name for your website. But, the things have changed. Now, your domain name speaks about your business like a brand name. Because, a unique website domain can become a famous business brand like Yahoo, and Google. In simple words, a domain name is the website address on the world-wide web. When you do searches on the internet, you can only find a website through the web address. Considering, this you should use some rules while creating a domain name for your website.

Depending on the nature of your business, you may need a simple blog or a technical website. Therefore, a domain name is a must necessity for any business. There are many services which can help you purchase a domain name with any extension i.e. .net, .com and .org. But, sometimes, webmasters do not have the budget to purchase domain names and web-hosting. In such cases, you can take the benefit from free domain name service providers.

Free Domain Name Registering

Please note that there are many fake websites providing free website registration. Be aware of such scams because, they are trying to hurt your reputation. I understand that you are looking for a completely free domain name registration. I have found a few useful websites which can help you in this regard. A few names may include webs.com, bythehost.com, and yola.com. You can do a little search on the internet to find some reliable free hosting service providers. Make sure to check the Alexa rank of each website to see their reputation.

Do you know that 63% of users will search for your business on the internet before making any decision. A good domain name helps in making a successful online presence. Your business might not have a good budget but, you can use free services to make a good website.

There are other big companies which provide domain registration and hosting services at a very low-cost. You can get such services from famous companies like BlueHost, HostGator, and HostMonster etc.

On the internet, your website is your business trademark. Most people think that free services do not give quality. That is why there is less competition while registering a free domain name. You can put your keywords in the domain name to make it more SEO friendly. Write some user-friendly content. Do some designing, and your website will start running without spending a dollar.

Is Buying Multiple Domains Necessary?

Whether to buy multiple domain names or not to buy is one of the most common questions that most people ask without really knowing how they work. You may end up spending money on, any domains and they may not benefit you in any way.

It is important to note that there are many reasons that can warrant the buying of multiple domains. However, search engine traffic isn’t among them. There are some things you ought to understand before buying those extra names.

Some of the reasons

Brand protection: usually, corporations will use different domain names so as to make sure that their brand is protected in the best way possible. This is something that smaller businesses can also choose to embrace. If you really want a name and don’t want others to have it, you should buy it. If you feel that your brand is worth some protection, then you most certainly need multiple domain names.

Shorter email domain: there are companies with rather long domain names because of a long company name. A shorter name can be really helpful for word of mouth, emails and print.

Word of mouth: this is yet another reason why you may need another domain name. It may be very hard to remember a name, especially if they have dashes and when they are very long. If this is the case, you may find it helpful to get a shorter name that will be more memorable to put in your presentations, the business cards as well as when you want to tell people about it verbally.

Making it easy for the clients: To guarantee that clients find you easily, you may have to purchase multiple domain names. Usually, there are people who will add a.com to your domain name since it is more popular. It therefore becomes important to purchase more names for the sake of your clients.

Buying domains that have already been established: if you are a sharp domain buyer, then you may look for domains that are within the industry you operate in. The established domains come with real value. You can then enjoy all the authority that comes with them, including the traffic, which they may already be getting. Domain evaluation is not an easy feat and you will need to be very knowledgeable to do it in the right way.

The do’s and Don’ts of buying domain names

It doesn’t really matter who you are. There are something’s that you should always be careful with when you are buying domain names. They are:

– Only buy domain names from unique sites

– Do not buy the domain name if you are not in a position to support it

– If it’s boring, it may affect your business negatively and you may not even be able to brand it. Domain names should be memory hooks.

– Premium domains may look really interesting but always remember a domain name doesn’t guarantee the success of your business.

Your Cheat Sheet to Choose a Domain Name for Your Website

We take care of ample of things while developing a new website but seldom do we care about the domain name disciplines. Domain names often act as a juggernaut when it comes to creating an influence over click-through-rate, type-in traffic, branding, developing trust, mouth publicity, offline advertising and grabbing more attention in the SERP’s.

So from every aspect, we need to make sure that the domain name is sending the right signals in order to get the most value. Here are the top credible points to help you craft the right domain name.

1. Pick The Right Extension – While the most popular extension is.com but that doesn’t mean one should quickly opt for without acknowledging the following factors:

  • The Purpose of Website: If it is a business-oriented site then a.com or.biz could be worthwhile. But contrarily if it is meant for the organization then.org is the most viable option. Consequently, choose a TLD that keeps a tight relation with your domain.
  • Targeting a local area: If the domain is targeting the local geographical area then consider the SEO first. There are around 200 different country code TLDs, pick the one that matches the users’ website country code.

But if the target is global with an aim to rank better on search engines than.com is the most preferable option. Other than that here are some top extensions that can be used as per their usage:

  • .co: an abbreviation for company, commerce, and community.
  • .org: non-commercial organizations and nonprofits.
  • .net: technical, Internet infrastructure sites.
  • .biz: business or commercial use, like e-commerce sites.
  • .info: informational sites.
  • .me: blogs, resumes or personal sites.

2. Keep It Short and Intuitive – Choose a domain name that is uncomplicated, short, and easily relatable with your brand. It should be easy to pronounce and clearly informative and imply what your business is all about.

3. Use Broad Keyword – In 2019, it is strictly NO to use keyword rich words in the domain name as Google is biasing away from exact match and partial match domains. E.g. do not go for websitedevelopment (dot) com or iosdevelopers (dot) com instead choose a brand name that umbrellas your work. Think like webnerds (dot) com, appgeeks (dot) com. More condensed can be inventing your own unique brand name like amazon (dot) com, Codiant (dot) com etc.

4. Avoid number and hyphens – Don’t mislead your audience with the spelling confusion. The people who hear a number in your domain name may type it numerically or in characters. Still if you wish to include number you can buy both variations (numerical and character) and redirect it to the right one.

5. Be Careful Taking Trademarks – Do research your domain name before you finalize it. It should not infringe any of your competitors’ trademarks. Otherwise, you may be succumbed to legal actions, in worst cases.

6. Don’t Get Late – Fortunately, if you get the desirable domain name available act fast and register it as soon as possible since domain name sells quickly.

Hope this article carves out an effective strategy for choosing a winning domain name. If you’re still perplexed and running out of ideas for choosing one then you can also seek the help from the website development company you have hired for your dream project. The digital marketing team in software companies have a wealth of experience to help you out in this.

Domain Names 1.0.1

Great, you are ready to join the millions of business doing business on the internet and broadcasting their information to an even bigger number of possible clients; you are now faced with some other details.

A Domain Name

First things first, if you own a business called “Pedrito Market”, you should buy the following domains:

pedritomarket.com

pedritomarket.net and

pedritomarket.info

Is now time for the “smart domains”

Use the words that describe your business and create something like these..

orlando-grocerystore.com

orlando-grocery-store.com

grocerystoreinorlando.com

grocery-store-orlando.com, etc

Get a couple of those domains as well, just get .com, don’t worry about the other ones right now.

OK now, here is the trick…

When you get a hosting service, give them one from the “smart domains” list. This, believe it or not, will help you with the search engines.

You might be asking what do you do with the domains using your business name…

Simple, have them redirect the visitors to the domain you are actually hosting.

How will this help you with the search engines?

Easy, search engines log the url ([http://grocery-store-orlando.com])when someone types in “orlando grocery store” or any variation, the search engine detects those words within your url, which happens to be on every single page of your entire website! Of course, the search engine optimization of your website is also important.

If like to read web-related articles, please visit my website, the information is at the end of this article, or browse EzineArticles.com for more articles not only from me but, from many other talented writers trying to make a difference.

Where Have All the Good Domain Names Gone?

Helpful hints on how to buy and sell domain names.

Anyone who has started an online business or done research to start one, has had to ask themselves this question, “Where have all the good domain names gone?” And its a very important question. After all, you do not want to have to settle for “MyWidgetsarebetterthananyoneselses dot com” just because everything shorter has already been registered.

Unfortunately, all the very good domain names have been taken for a long time. The short and memorable ones became very valuable right away. Names like Loans.com and Business.com sold for around a Million dollars back in 1999. Now those names are worth much much more than that. The dotcom bust brought domain name values down for a short period, but they begin rising again around 2003 and are now high above the Dotcom bubble levels.

It was not long after that, that all of the single word dictionary words had been registered. At first it was mainly the dot com extension that was being bought up. Dot com is still King and considered the most valuable, but other extensions are gaining ground. Of course now, all the good domain names are registered in ALL extensions.

So how are these names being used? Are they all pointing to a website business? Why would someone register a name and not use it?

Most very good domain names are being used for Online business models. Domain names can be used to attract traffic on a parked site like DomainSpa.com DomainSpa lets advertisers put ads, relevant to the domain name, on the pages they build for the name. When someone goes to your parked page and clicks on an ad, the advertiser pays DomainSpa for that lead and then DomainSpa splits that money with the domain owner. Many good domains are being used to monetize direct navigation traffic from parked pages.

The best of these are the kind that you would naturally type into your browser navigation bar, rather than do a search for. If you were interested in finding information on “Widgets” would you just type that into your browser, or would you do a search? What makes domain names really valuable are the ones that are so easy to remember that you would use the direct navigation method rather than a search.

The main reason for the direct method is that you are pretty sure if you type in “Widgets.com” that you will end up on a site that has good information on widgets. If you do a search, who knows what you might find. We have all been there, you get to a list of sites on Google or Yahoo and say to yourself, what is all this crap? Did you notice that I typed in the dot com for widgets? Why not dot net or something else? That is why the dot com is still considered more valuable, its what you think of automatically. Dot com was the first extension widely used and originally was intended for “Commercial”use. The dot net was for Internet type services, if I remember right, and the dot org was to be used for “Organizations” mainly charities. Since then ICANN, the organization that oversees the domain name process, has added dozens of extensions. To name just a few, .info, .biz, .name, .us and so on. The .us is considered a cctld “country code top level domain” like .de for Germany .fr for France.

So, as you can see, even with all those extra extensions, good domain names are hard to find. Unless you know where to look. You should realise by now that a good domain name is a very valuable asset to your business. In some cases it can make or break a business. If you have a difficult to spell or hard to remember domain name, a lot of your customers will end up at a competitors website when trying to get to yours. You could also end up spending a lot of money on Google AdWords or Yahoo search ads to get people to your website. It is a Great benefit to have a easy to remember and RELEVANT domain name.

How do I get a good domain name? Now that you have a good idea what makes a good domain name, lets try to find you one. Keep in mind that the cost of your domain names is probably going to be much higher than you originally thought. You can still find reasonably good after market names (Ones that some already owns, but is willing to sell) for as little as $500, on average good domain names fall in the $1000 to $10,000 range.

The very best names are going for tens to hundreds of thousands or even Millions of dollars. Vodka.com recently sold for $5,000,00.00 I believe. Also keep in mind that whatever you pay for a name it is likely to become one of your most valuable assets. The more you pay, the better the name (usually) and the more natural traffic you might get for free. Some very good names might not have much natural type in traffic but still be the perfect fit for your business. If your selling mainly Mystery books then GoodMysteryBooks.com would be a perfect name. This name might not get much type in traffic, but it is so easy to remember that it could be promoted easily.

Now, pick a name that most relates to your business. If it is a short one word name it is surly already taken. Try adding My,i,e,go, or any short phrase that would make sense, to the front of the name. When you have a selection of possible names, go to a Registrar like GoDaddy.com, there are hundreds of these, where you can register names for as little as $8.99 Try the ones you have selected. If none are available keep working on other combinations.

Remember, you want one that is easy to spell and remember. Once you have gotten to the point that you realize your not going to find an acceptable one to register, then you are faced with the reality that yow will be paying more for a after market domain name(One that is already registered but the owner is willing to sell). While your still at the registrar you might check the “WhoIs” information on the names you wanted the most.

All registrars have a Whois link or you can go to Whois.net. Once you find the current registrants info, there should be an email link. Drop them an email and ask if the name is for sale. If the registrant info is not available in Whois then that name is probably not for sale. Once you have gone through this process and still have not found a good name try the Auction sites. Afternic.com has a huge inventory of high quality after market domain names. Most auction sites have any easy to use interface with escrow services that protect the buyer and seller throughout the buying process. Usually you can make a low offer on any name and start a negotiation process, or just pay the sellers asking price (if you think its reasonable) and be done. There are also drop catcher sites like SnapNames.com that grab expiring domains and auction them off to the highest bidder. Even eBay has gotten into the domain auction business, although I do not see many quality names there.

Most of the very good domain names are still available for purchase. You just have to contact the current owner. It may take a little time and some negotiating, but acquiring the perfect name for your business can be invaluable. Usually it will pay for itself many times over.

Some good resources for information on the value of domain names can be found at DNJournal.com This is the best NewsZine on the domain name industry and keeps up with all domains sold week to week. You can get a good idea of the value of different names and extensions from this site.