Domain Registration Facts You Need to Keep in Mind

Domain registration is an important aspect of business, helping people to start building their online presence. From choosing a domain name for your site to purchasing it at a domain registrar – it’s fairly easy, if you know what to do.

Read on for some insights to help you start on the right foot.

The basics you need to know

Your domain name can be found in your web address URL. Simply put, it is the designated name you use to direct users to your site, such as mysite.com. Every single domain name found on the internet is unique and no two names are the same.

Registrations are usually on a first-come, first-serve basis. Domain names can be registered with different top level extensions, with the most common ones being .com, .net and .org. Others include .info, .asia, and many more.

Domain names and web hosting

Once you have your own domain name registered, you need to move on to the next step of having a website. This entails finding a service that lets you have enough space and bandwidth to store your data and make your site accessible to your audience.

A web host provides the server as well as the connection and the maintenance. Once you have uploaded your website to the server, you can then configure your email through the control panel online.

Registrations

Domain registration is a fairly straightforward process. You head over to a domain registrar online, type in your chosen domain name in their search field, and check if the name is still available. If it is, you can proceed with the registration by providing the required information and then make the payment.

In the event that the domain name is already taken, you will probably see some suggestions on different TLDs you can go for to help you decide. You can also come up with an alternative name for your site.

Renewals

Domain names have their own expiration dates, depending on the number of years you registered it for. Different registrars have different policies over their renewal period, including grace periods. Different fees apply as well.

When owners fail to renew their domain names in time, it often results in the loss of business and customers in a very damaging way. They lose access to their data and cannot use the website and email associated with the domain name.

Registrars also offer auto-renewal service to make sure owners don’t forget to renew their domain names in time.

Transfers

For domain transfer, ICANN puts domains in a 60-day transfer lock if any changes are made with the name of the registrant, the email, or the company. Emails will be sent to both the new and old registrants to notify them of the transfer.

The key to succeeding at your domain game is choosing the best domain register that fits your needs. With these facts, take the step forward and register your own domain name the right way.

Six Important Parameters of a Good Expired Domain Name

At time, expired domain trading business is a business concept that is riddled with uncertainties and confusions. While some of them may fetch millions of dollars to their owners, others may yield next to nothing. Expired domain trading could also be a make or break business for someone who is careless and hasty; more often, people who take calculated risks tend to succeed in the business when compared to others who are reckless and unskilled. Choosing a good expired domain name is the important key to your entrepreneurial success. On other hand, mastering the techniques of choosing an excellent expired domain name is a mandatory necessity to achieve success in the business.

If you are currently in this business and looking to succeed, then you will just have to read, understand and master the following rules and conditions so as to empower yourself towards the path of success. There are a number of ways to buy an expired domain but with careful planning and well calibrated strategy, you can easily gain immensely with a number of premium domains. Here are some of these key issues and parameters highlighted for your consideration:

Keyword volume: Every successful domains expiring will have its bearing on a niche keyword and keyword research is one of the most important step for finding a good domain expiring soon. Popular and niche keywords get lot of traffic and inbound links which are necessary for the success of your expired domains trading business. Before buying a particular expired domain, ensure that you are conducting a detailed keyword research on popular and well-known sites like Google AdWords and WordTracker. You can use a good keyword search tool to narrow down on those expired domains that provide lot of gains.

Common Factors: If you observe all those famous domain names carefully, you will understand that all of them have one thing in common- they are always very easy to remember and easy to recall. Just consider famous web portals like Google, Yahoo, Amazon, Half, eBay, Diamonds, Flowers and Cars. These names are very easy to remember and you can easily type them on the address bar of your web browser.

Organic Type-in Traffic: Expired domain gains will become a big reality when you choose and buy domains that come with pre-packed type-in traffic. Almost all newbie expired domain traders tend to rush out to buy an expired domain that id devoid of any meaningful traffic.

Length of the expired domain: Short domains expiring are the most obvious choice for you business because of their simple nature. Short expired domains are known to yield better traffic and links when compared to domains that are longer and complex.

Previous commercial history: As far as possible, try to buy domains expiring that were commercial in nature; e commerce and selling portals are easy to flip and convert into viable new web portals because of their perceived traffic and inbound links.

Development potential: Let the domain names-expiring you are planning to buy be flexible enough for future development and flipping. Flipping is an art of converting good expired domains into a viable and paying web portal.

Turning your expired domains into potential money spinning tools is an advanced art possible only when you learn the basics of expired domains.

Importance Of Website Domain Names

We all have heard about web hosting services and domain names. However, many people do not want to buy a domain name as they feel it is not really important. We all know that a website can be successful with the help of appropriate SEO techniques. However, a domain name is also equally important. Domain name is actually a unique name for your website. It is very beneficial for the online businesses, online customers and webmasters. There are many advantages associated with domain names.

The first advantage associated with it is that it allows a person to change the ISP or web host very easily. There is no need to change the name in this case. Sometimes the webmasters find a better web host and want to transfer it. But, changing the name every time is not possible. However, the websites or online businesses who own a domain name do not require changing the name for these kinds of operations. This means that the domain names are portable in nature and you can make any kind of changes to your website without changing its name.

If your website or business has a unique name then there are chances that your business will increase faster as more number of customers will visit your website and avail the services or buy the products offered. Unique website names are remembered very easily and the users or customers can have an easy access to your website if they remember the domain name. This is a great advantage for the webmasters as well as the customers as it will save a lot of time and they will not have to search for the website all over again.

Unique Website names offer benefits like easy search engine submission, portability, identity, image and credibility. It also increases the business due to easy access and your customers will not get diverted to other websites. There are many websites that offer web hosting and domain name services. You can get the name of your choice at affordable prices. However, you need to do a little research before finding the right kind of service. Always choose an easy name so that the customer can remember it easily. Long and confusing names can be a disadvantage for your online business.

There are many websites that provide services like free website creation. However, they promote their own advertisements on your website to recover the price of the service. Some of the search engines reject the free websites which can create problems in ranking and business promotions. Thus, this was some essential information about website names and the benefits associated with it.

The Importance of Your Personal Branding and Domain Name

In our modern society, people are beginning to place their trust more in people than in a company, group or corporation, which is to say that the power of influence is returning to the individual-to you-and is no longer monopolised by the big groups.

In a few years from now, it is not so farfetched that personalities will completely rule over the media. What this means is that with a simple human, personal touch, the masses can relate easily with a person, and take a person’s statements on an equal footing.

What is the reason for this? The modern audience is becoming jaded-with rampant advertising by big organisations -and is now of the idea that these giants of business only have profits and sales in mind and have no real regard for their audience’s personal lives and ideas.

That belief is true enough, in a sense. This reluctance has the consumer audience rethinking how they perceive brands of organisations and businesses.

This is where personal branding comes in-and it is getting stronger over time. This method is similar to the basics of traditional company branding; however, the power is now coming from the person alone, not from the group.

A More Human Approach

This means having a more human approach. Personal branding lets you create a social and market identity while being able to maintain a personal level of interaction through the online media.

Smaller businesses and individuals are getting their breaks because of this, becoming more competitive and relevant in the market.

Similar to traditional branding, personal branding also necessitates a good signature name that should be both unique and instantly recognisable. People should be able to know what you or your product is about after a few glimpses or readings, being able to connect with you faster and more easily.

Brand Statement and Focus Niche

As with all practicing any crafts, you must decide what you want to be known for. Deliberate on that first before you even further develop other certain expertise.

The world of personal branding is becoming so big that general fields such as “travelling” and “food” are flooded with so many competitors that they are no longer specific enough.

To know your focus niche, think of what is it that you can offer best and make it into a promise. Be the best of what you can offer, and the rest will follow. By doing so, you can realise who your specific potential audiences are going to be. While your audience won’t be as grand, your audience will be relevant and significant and long term.

Naming Wisely Is Branding Wisely

Your domain name is an anchor for your personal branding. Inevitably, “names are important, for they must mean something-and represent something. It is basic human tendency to rely on the first pieces of information offered to us. This is called an anchor, and names are often the best anchors.

Humans also subconsciously evaluate information-based on their own experiences-in a snap. This is called heuristics, and what we often call intuition and common sense.

In just a matter of a few seconds, our minds have already decided whom to trust and whom to avoid. The same thing goes with domain names, so you must think of your domain name as a marker for your success. A name is a tool that helps customers decide.

To choose the right domain name is an important step; it is a foundation of your digital identity, personal brand, and marketing strategy. The domain name alone, at best, should symbolize your brand.

Naming wisely is branding wisely.

Choosing a good domain name isn’t always so simple.

So you need a domain name for your brand new internet business. You may even have some cool ideas for a new domain name combination that will really impress your friends. Question is, is your new domain name going to help your business or hurt it?

What could be simpler than choosing a domain name right? Wrong. There are a number of things you need to consider and research before you register your favorite domain name.

First off, what is a domain name and why would I want one?

A domain name makes our lives much easier when surfing the internet. You see, all computers on the internet are actually referenced with what is called IP addresses. On the internet, IP addresses are four sets of numbers that serve like street addresses allowing two computers to talk over a network. An example of an IP address is the one for Google.com. It is 216.239.39.99. If you enter this IP address into the address bar of your browser it will bring you to Google’s home page in that very same way that typing http://www.google.com would get you there. Unfortunately, we humans have difficulty remembering our phone numbers let alone so many digits for all kinds of sites. That’s one of the main reasons domain names were invented.

Domain names make it easy for us humans to remember how to find a site. Most people know Google.com and anyone familiar with the internet knows that to reach Google, you simply type http://www.google.com in your address bar and you are transported to their website. The same goes for Disney.com, Microsoft.com, CNN.com, etc…

Now you would think that choosing a domain name would simply be a matter of choosing something that is unique and that people would remember. The problem with that approach is that most of us don’t have the money needed to turn our name into a brand name on the mass market. Most of us need to rely on our prospects reaching our website through other means. The best of these are search engines.

Choosing a good domain name for your site starts with the main keywords you have chosen to focus on for your website. Before you launch your business, you should conduct some preliminary research online to determine which keywords have the most traffic and the least number of other websites competing for that particular keyword. Some tools that help in this are the Overture keyword suggestion tool and Wordtracker.com. Both of these tools will give you a rough idea of how much traffic each of your chosen keywords will likely get each month. This helps to determine which keywords to focus on.

Should you choose a domain name that includes your main keywords?

In most cases, the answer is yes. Google and to some degree Yahoo both give you a small boost for your domain name. If your domain name happens to contain your targeted keywords, your domain name will help you in your quest for higher search engine rankings. Now if you do everything else wrong, having your main keywords in your domain name will not magically catapult you to the top of the listings. Many other parts of your site must be working for you as well. Other things you can do to improve rankings are beyond the scope of this article.

Choosing a keyword rich domain is a smart business move.

For some sites, it could be the edge they need to move up a few spots in the search engines. When choosing a keyword rich domain name, you may want to consider hyphens between your keywords. An example is cheap-airline-tickets.com. Current research trends for Google and Yahoo suggest that hyphens are the only way to separate keywords within a URL that will give you a rankings boost.

Why not simply choose your company name? Simple. Is your company a household name? Are you so dominant in a category that people have stopped referring to the generic name of your category and use your brand name like Kleenex has for tissue paper? If so, register your company name. If not, register a keyword rich domain wherever possible.

You may be thinking, “But I already own a domain name that is my company name. Should I go and register a new domain and point it to the same site? The short answer is no. Years ago, you could improve your rankings on search engines simply by setting up lots of doorway pages and having them all link back to your home page with all kinds of domain names. That tactic nowadays can backfire. You are better off optimizing individual pages within your existing website than you are creating a whole bunch of “fluff” sites just to increase rankings.

The technique I suggest above is really best suited for brand new business ventures. If you still have not registered your domain name for that special online business you are about to start, then make it keyword rich wherever possible. If you have already launched your business, you’ll just have to take advantage of this information next time you start another online venture.

Is It Legal To Mask The Domain Name Owner’s Identity In The WHOIS Information?

Domain Name Ownership Privacy has been a hot topic recently. Many domain name owners user third party "Privacy Protection" or "Proxy Registration" services to mask their true identity. Domain Name Privacy is like having an unlisted phone number, which is not available in any telephone directory or online database. This means that by doing a WHOIS Search, your domain name registrant information shows up with masked or pseudo information belonging to a mail or email forwarding service. This article deals with the legality of masking your domain name ownership identity.

Does The Privacy Service Become The Owner?

The owner of a domain name can be identified by the WHOIS records of the domain. The Registrant information is to clearly indicate the Name, Address, Email Address and Contact Number of the owner of the domain name. But when a privacy service is turned on, you don’t get to see these. Hence, an important question that arises is whether the person named as the Registrant is the defacto owner.

In a famous cyber-squatting case of SolidHost v. NameCheap, the latter was a Privacy Protection provider, who had their contact details mentioned as the owner of the domain name. Solid Host insisted that they reveal the true identity of the domain owner, which they refused. Solid Host sued NameCheap in California. In an interim motion, the court held that NameCheap, by listing itself as the owner of a domain name in dispute was contributing to cyber-squatting although the real owner maybe a different person, for whom NameCheap was only holding the domain name in trust. This judgement was received with a bit of criticism and a lot of two pence from most people.

In another case, where the Registrar of the Domain Name went Bankrupt and was still listed as the domain Registrant, the court ordered the litigating partners of the business to reveal the domain ownership information and handover the details to ICANN, which would then facilitate the transfer and move the domains over to a new Registrar.

What Are Legitimate Uses For Domain Name Privacy Protection?

Domain Name Privacy is important in many cases, especially for legitimate business purposes where company’s want to obscurely purchase domain names to secure them for future product launches or for internal business purposes. Non Government agencies, like news broadcasters, investigative journalists, whistle blowers and even researchers may want to stay anonymous while booking domain names and may want to mask their identity for their own safety.

So Is It Legal?

The ICANN website states that: "Privacy and proxy services are outside the scope of the 2001 RAA and 2009 RAA. To determine who is involved in a domain name behind a proxy or privacy service, please refer to the service provider’s terms of service. If you have a complaint involving a law or regulation, you may want to refer the matter to the appropriate law enforcement agency within your jurisdiction or seek legal counsel."

It goes on to state that: " The 2013 RAA requires that privacy and proxy service providers: Disclose service terms (including pricing), on its website and/or registrar’s website and abide by such terms; Publish an abuse/infringement point of contact; Disclose the business contact information on its website and/or registrar’s website; and Publish and abide by terms of service and description of procedures on its website and/or registrar’s website, such as handling of abuse or trademark infringement reports, communication handling, conditions of ending service, Whois data publication conditions, and access to support services."

The clincher is when ICANN mentions that "Please note that displaying privacy or proxy protected Whois data is not itself inaccurate. Please only submit a complaint if you are unable to contact the domain name holder because of inaccurate privacy or proxy service Whois data." This means that only if you are not able to trace the true identity of the owner after due diligence checking, only then can you complain to ICANN and they will attempt to trace the true owner.